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Long Branch, NJ vs Totowa, NJ

135
Long Branch
New Jersey
VS
+1.6%
133
Totowa
New Jersey

Long Branch, NJ and Totowa, NJ have a very similar cost of living, with only a 1.6% difference in their overall index. Long Branch scores 135 while Totowa scores 133 on the cost of living index, where 100 represents the national average. The day-to-day expenses for residents in both cities are comparable, though differences emerge when looking at specific categories.

On the housing front, median rent in Long Branch is $1,744/month compared to $1,703/month in Totowa — a 2% difference. Home values follow the same pattern: Totowa is more affordable at $507,700 median vs $519,000.

Median household income in Long Branch is $73,381 compared to $114,177 in Totowa (-35.7%). Totowa offers a double advantage: higher earnings combined with a lower cost of living, giving residents significantly more purchasing power. Looking at affordability, residents of Long Branch spend roughly 28.5% of their income on rent, more than the 17.9% in Totowa.

Income & Cost

Cost of Living Index
Long Branch
135
Totowa
133
2% cheaper
Median Household Income
Long Branch
$73,381
Totowa
$114,177
36% higher

Housing

Median Rent
Long Branch
$1,744
Totowa
$1,703
2% cheaper
Median Home Value
Long Branch
$519,000
Totowa
$507,700
2% cheaper
Population
Long Branch
32,184
Totowa
10,919

Salary Equivalency Calculator

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Everyday Prices

BLS Average Prices by metro area

Gasoline (regular)
Long Branch $3.32
Totowa $3.32
US $3.07
🥚
Eggs (grade A, large)
Long Branch $2.71
Totowa $2.71
US $2.50
🥛
Milk (whole)
Long Branch $4.36
Totowa $4.36
US $4.03
🍞
Bread (white)
Long Branch $2.00
Totowa $2.00
US $1.85
🍗
Chicken breast
Long Branch $4.49
Totowa $4.49
US $4.14
Electricity
Long Branch $0.24
Totowa $0.24
US $0.19